One of the biggest challenges facing web-based businesses is trying to generate website traffic. Advertising on the web is often costly. For some small businesses, advertising costs can eat up a large amount of profits. Some internet marketers find it too cost-prohibitive, especially in the beginning stages of a business. However, not to worry, there are a number of ways to generate website traffic for free. In fact, the opportunities for free advertising are practically unlimited.

Here are 4 of the best ways to generate free traffic:

1) Writing and submitting articles. There are several benefits to writing, posting, and distributing quality articles. Firstly, generating traffic via search engines is free. Search engines level the playing field and allow every website owner an equal chance at getting web traffic. The trick is posting articles that are rich in keywords that are based on your website. Next, the Internet is rife with article distribution sites. You can write keyword rich articles containing links to your site and then distribute them to article distribution sites. Your post (s) is then made available for anyone on the web to post for free on their own web pages.

2) Social bookmarking. While these sites are slightly low traffic, this makes them economical to use. It works similarly to the bookmarking feature on your browser's toolbar. The main difference is that using a social bookmarking site allows other Internet users to see your bookmarks. You can set up an account with one or more of the many social bookmarking sites on the web. Then you bookmark pages from your website. You can add your own tags to each bookmark. This enables users to see what a particular bookmarked page is about with one glance. Most sites allow you to use multiple tags for each bookmark. When a user wants to find a page related to a particular topic, he can search through tags to locate relevant pages.

3) Ezine advertising. Making contributions to an ezine is another way to lure free traffic to your website. Ezines, the cyber same as printed magazines, usually deal with a specific niche or interest. By contributing to an ezine that is devoted to the area of your business, you target web surfers with an interest in your product/service.

4) Join an online forum. This is another great way to target the specific types of customers who might be interested in your services/products. There are a lot of these on the web devoted to a variety of subjects. There are also online forums which are social in nature but may have sub-forums relevant to your business.

Some website owners feel confused with the task of submitting articles to directories for linkbuilding for linkbuilding such as Ezines or trying to find relevant online forums. However, just a few hours of work can actually lead to a big payoff when it comes to driving free traffic to your site. In fact, you may find that you end up creating a snowball effect: the more links that you post, the more people that will locate your site. Simultaneously, the more links that you post, the easier it is for the search engines to find your site. The quicker the search engines find your pages, the faster they'll be indexed and ranked.

Once you're ranked, you'll be exposed to even higher numbers of potential visitors and customers. For a start, since publishing articles for generating traffic via search engines is free, why don't you try it today? The potential for web traffic is nearly limitless as the published articles to directories are building quality backlinks to your websites.

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